Talent show
Multiple cities, Ivory Coast
National Hairdressing Contest: preselection and grand final
A hairdressing talent show ran preselection, semi-final and grand final with Tigsi paid voting over several weeks.
The challenge
Run 3 successive voting sessions (pre-preselection, preselection, grand final) with contestants progressing from one session to the next. Keep the audience engaged for several weeks.
The Tigsi solution
3 Tigsi sessions with separate calendars. Branding in CNC colours. Wave and MTN enabled. SMS updates to voters between sessions.
Tigsi modules used :
Paid multi-session voting
Live ranking
Results
3 (successive)
Sessions
8
Campaign weeks
15
Finalists
CNC colours
Branding
« Being able to run 3 successive sessions as contestants progressed was decisive. Tigsi kept up without a hitch. »